Cold calling software · Power dialer software
Power Dialer Software: Best Power Dialers for Cold Calling, Compared on Price
Almost every page ranking for this term is a listicle that ranks tools without quoting a price. Here is the version with the prices in it.
On August 10, 2026 we rendered the public pricing page of thirteen platforms that sell power dialing. Seven publish a per-seat number, six publish none, and on four the dialer is not in the seat price you first see.
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A power dialer places one outbound call at a time for each available rep and advances to the next number automatically the moment the previous call ends. Because it never dials ahead of the person waiting, it structurally cannot abandon a call, which keeps it outside the FTC three percent abandoned call cap that governs predictive dialing. On August 10, 2026 we opened the public pricing page of thirteen platforms that sell power dialing. Seven publish a per-seat figure: HubSpot Sales Hub from 7 euros, Myphoner at 27, 38 and 59 per seat, CloudTalk from 19 euros, JustCall from 30 euros, Apollo from $49, Close from $99 and PhoneBurner at $140, $165 and $183 per user per month. Six publish none: Kixie, Aircall, Orum, Nooks, Salesloft and Outreach. The detail that moves budgets is that on four of the thirteen the power dialer is not in the seat price at all. Apollo puts it inside a $119 per team per month Advanced Dialer add-on, CloudTalk charges 15 euros extra for it, Aircall keeps it on a custom tier with a 25 licence minimum, and JustCall places it in a quote-only SalesPro column.
Why it works
What your team gets with power dialer software
No dialer add-on to unlock
On four of the thirteen platforms we checked, power dialing is not in the seat price you first see: it is an add-on, a top tier or a quote. Here there is no dialing mode to buy, no lines-per-rep ratio to tune and no licence minimum standing between a small team and the product.
Every call has someone on it
The agent introduces itself as AI on connect, works your qualifying questions, handles the usual pushback and books a confirmed slot, writing every answer back to your CRM. A power dialer keeps a rep busy between calls. This removes the wait entirely, because the conversation does not need a seat to be free.
Published pricing, enforced calling rules
You can price the whole program before you speak to anyone, with no onboarding fee and no 25 licence floor. Do Not Call scrubbing, per time zone calling windows and the ten business day revocation deadline are enforced by the system, which matters because the exposure stays with you as the seller regardless of what placed the call.
What it handles
Dialed, disclosed and booked on autopilot
The agent works your lead list, discloses it is an AI on every call, scrubs against DNC in real time, qualifies the prospect, handles objections, and books the meeting straight into your calendar and CRM.
- Records what thirteen power dialer platforms publish about price, with the date each page was read
- Separates the seat price from the dialer, which on four of them is an add-on, a top tier or a quote
- Flags the Apollo $119 per team Advanced Dialer add-on and the Aircall 25 licence minimum
- Flags the HubSpot required one-time onboarding fee of 1,470 and 3,420 euros that roundups leave out
- Explains why one call per rep sits outside the FTC three percent abandoned call cap, and what still applies
The landscape
What thirteen power dialer platforms publish about price, and where the dialer actually sits
Checked by rendering each vendor public pricing page on August 10, 2026, not copied from a directory. The column that matters most is the middle one, because a seat price tells you nothing if power dialing turns out to be an add-on. Telephony minutes, phone numbers and caller ID registration are billed on top of every row here.
| Platform | Is power dialing in the base seat price? | Published on its own pricing page, August 10, 2026 | What you can tell before a sales call |
|---|---|---|---|
| ColdCalls.ai | Not applicable. The AI agent holds the conversation itself, so there is no rep to feed and no dialing mode to buy | Published in full: $499/mo Starter, $1,490/mo Growth, $3,900/mo Scale, connected minutes from $0.12/min | You can price the whole program before you speak to anyone. There is no dialer add-on, no licence floor and no separate onboarding fee |
| PhoneBurner | Yes. Power dialing is the product, not a feature inside something else | $140, $165 and $183 per user per month billed annually. $165, $195 and $215 billed monthly | The clearest pricing in the category. Its own page also warns that SMS needs A2P 10DLC registration and runs $15 per 1,000 outbound messages over the limit |
| Close | Yes, from the Growth tier upward. Not on Solo or Essentials | Solo $19, Essentials $49, Growth $109 and Scale $149 per user per month, falling to $9, $35, $99 and $139 billed annually | The dialer sits inside a real CRM, but calling itself is charged on usage on top of the seat, which the page states plainly |
| Myphoner | Yes, on every tier, listed as power dialer with rates apply | 27, 38 and 59 per seat per month billed monthly | Cheapest published seat here, but read two things: calls are billed per minute on top, and the page renders those figures with no currency symbol next to them |
| Kixie | Yes. PowerDial up to 4 lines on the Professional plan, up to 10 in parallel | No figure published anywhere on the pricing page | The plan feature lists are detailed and the prices are absent. AI Human Detection is flagged as a premium add-on on top |
| Apollo | No. It lives in a paid add-on you buy after picking a plan | Free $0, Basic $49, Professional $79, Organization $119 per seat per month billed annually, minimum 3 seats on Organization. Advanced Dialer add-on $119 per team per month | Power Dialer, Parallel Dialer, International Dialer and Local Presence are all inside that one $119 team add-on, which is priced per team rather than per seat |
| CloudTalk | No. Published as a paid add-on on top of the seat | 19, 25, 29 and 49 euros per user per month billed annually. Power Dialer plus 15 euros, Parallel Dialer plus 39 euros | Priced in euros, so a US buyer carries the exchange rate, and the Expert tier states a three licence minimum |
| Aircall | No. Power Dialer and Voicemail Drop are listed as advanced sales features on the custom tier | Custom pricing on that tier, with a stated 25 licence minimum. Additional phone numbers 6 euros each per month | A 25 licence floor is the number to notice. A ten-person team cannot buy this tier at all, whatever the per-seat rate turns out to be |
| JustCall | No. The Sales Dialer sits in a quote-only SalesPro column, separate from the published tiers | Team 30, Pro 50 and Pro Plus 90 euros per user per month billed annually, minimum 2 licences. SalesPro is Get a Quote | The published prices are for the phone system. Power, predictive and dynamic dialing are in the column with no number on it |
| HubSpot Sales Hub | Calling is in the platform rather than sold as a dialer tier | Starter from 7, Professional from 90 and Enterprise from 150 euros per seat per month | Read the asterisk: the page states a required one-time onboarding fee of 1,470 euros on Professional and 3,420 euros on Enterprise, which no comparison listicle mentions |
| Orum | Parallel dialing up to 10 lines on the Ascend plan, with coaching sold as add-ons | No figure published. Request Pricing, with a stated 3 seat minimum on Ascend | Publishes an Ascend Limited seat type for people who dial part time, which is a useful mixed-team option even though the price is hidden |
| Nooks | Parallel dialing is the core product | No figure published. The pricing page renders and carries no number | Nothing budgetable without a sales conversation |
| Salesloft | Dialing sits inside the wider revenue platform | No figure published on the pricing page | Enterprise motion. Expect scoping before any number |
| Outreach | Dialing sits inside the wider sales execution platform | No figure published. The page states pricing combines seat-based access with consumption-based AI credits | Two variables instead of one, and neither is published. Ask for the credit burn rate, not just the seat rate |
ColdCalls.ai is our own product and is marked as such. Every other row records only what the vendor publishes publicly on the date shown. No price means the vendor does not publish one, not that it is high or low. Two further platforms, Ringover and CallHippo, are absent because their pricing pages returned almost no content to us in both a headless browser and a plain request, which we record as unverified rather than guessing. Currencies are reproduced as the page rendered them for us in the United States.
How much does power dialer software cost?
Seven of the thirteen platforms we opened on August 10, 2026 publish a per-seat figure, and the published band runs from roughly 7 euros to $183 per user per month. That range is so wide because the products are not the same thing.
At the dedicated end, PhoneBurner publishes $140, $165 and $183 per user per month billed annually, or $165, $195 and $215 monthly, and power dialing is the whole product rather than a feature. Myphoner publishes 27, 38 and 59 per seat per month billed monthly, the cheapest published seat in this set, with power dialing on every tier and calls billed per minute on top. Close publishes $19, $49, $109 and $149 per user per month, dropping to $9, $35, $99 and $139 annually, with the dialer arriving at the Growth tier and calling charged on usage. Apollo publishes $49, $79 and $119 per seat annually with a three seat minimum on its top tier. CloudTalk publishes 19, 25, 29 and 49 euros. JustCall publishes 30, 50 and 90 euros with a two licence minimum. HubSpot Sales Hub publishes 7, 90 and 150 euros per seat.
Three traps sit in that list, and each one changes a real bill by more than the gap between vendors. The first is the add-on. On Apollo the dialer is not in the seat at all: Power Dialer, Parallel Dialer, International Dialer and Local Presence are bundled into an Advanced Dialer add-on at $119 per team per month billed annually, which you buy after choosing a plan. CloudTalk charges 15 euros per user on top for power dialing and 39 for parallel. JustCall keeps its Sales Dialer in a SalesPro column with no number on it, so the published 30 to 90 euros buys you the phone system rather than the dialer. Aircall puts power dialing on a custom tier that carries a stated 25 licence minimum, which rules out a small team entirely regardless of rate. The second trap is the one-time fee. HubSpot states on its own page that Professional carries a required one-time onboarding fee of 1,470 euros and Enterprise 3,420 euros, which is roughly a year of seat cost for a small team and appears in no roundup we read. The third is currency and usage: several of these render in euros for a US buyer, and none of the seat prices include telephony minutes, phone numbers, caller ID registration or A2P 10DLC for SMS. PhoneBurner is unusually direct about that last one, publishing $15 per 1,000 outbound messages over the plan limit. If you are comparing across dialing modes rather than vendors, the pacing algorithms and their prices are on predictive dialer software, the category overview is on auto dialer software, the platform view is on outbound call center software, and the software-versus-headcount arithmetic is in AI cold calling cost.
- Thirteen platforms checked on their own pricing pages, August 10, 2026. Seven publish a per-seat figure
- PhoneBurner: $140, $165 and $183 per user per month annually. Power dialing is the product
- Close: $99 to $139 per user annually from the Growth tier. Calling billed on usage on top
- Myphoner: 27, 38 and 59 per seat monthly, calls per minute, and no currency symbol on the page
- Apollo: $49 to $119 per seat, and the dialer sits in a separate $119 per team per month add-on
- CloudTalk: 19 to 49 euros per user, with power dialing a 15 euro add-on and parallel 39 euros
- Aircall: custom pricing on the tier that has the dialer, with a stated 25 licence minimum
- HubSpot: 7, 90 and 150 euros per seat, plus a required one-time onboarding fee of 1,470 or 3,420 euros
- Kixie, Orum, Nooks, Salesloft and Outreach publish no figure at all
- No seat price here includes minutes, numbers, caller ID registration or A2P 10DLC for SMS
What is a power dialer and how does it work?
A power dialer places exactly one call per available rep and moves to the next number the instant the last one ends. That is the whole mechanism, and its simplicity is the point.
The rep sits in a calling session with a loaded list. When they hang up, or when the system detects a busy signal, a disconnected number or a ring-out, it advances automatically and dials the next record. Most of the value comes from what surrounds that loop rather than the dialing itself: voicemail drop, so a rep clicks once to leave a pre-recorded message instead of repeating it forty times a day; automatic call logging into the CRM so nobody types notes twice; local presence, which selects a caller ID matching the recipient area code; and dispositioning that routes the record into the right follow-up sequence. Vendors in this category commonly claim a rep can work 60 to 80 contacts an hour with a power dialer against roughly 40 without one. Treat that as a vendor claim, because it depends entirely on list quality and how many numbers ring out.
It is worth being precise about how this differs from the neighbouring modes, because the words get used loosely. A preview dialer shows the rep the record first and waits for them to trigger the call, which suits researched, high-value accounts. A progressive dialer places one call per rep automatically on wrap-up, which is functionally the same shape as power dialing and the two names are often used interchangeably. A power dialer does the same one-per-rep thing but optimised for speed. A parallel dialer, which is what Orum and Nooks sell and what CloudTalk charges 39 euros for, opens several lines for a single rep and drops the extras when one connects. A predictive dialer opens several lines per available rep based on a live forecast of when reps will free up. Only the last two can connect a real person to nobody, and that difference is legal as well as technical. The mode-by-mode breakdown is in predictive dialer vs power dialer, and the honest ceiling on what faster dialing achieves is in cold call connect rate benchmarks. One more thing to weigh before buying on dial volume: pushing high volume through a small pool of numbers is the fastest route to getting those numbers flagged, covered in how to avoid spam likely on outbound calls.
- One call per available rep, advancing automatically on hang-up, busy, disconnect or ring-out
- The real value is voicemail drop, auto-logging, local presence and clean dispositioning
- Vendors commonly claim 60 to 80 contacts an hour against roughly 40 unassisted. That is a vendor claim
- Preview: rep sees the record and triggers the call. Best for researched, high-value accounts
- Progressive: one automatic call per rep on wrap-up. In practice the same shape as power dialing
- Parallel: several lines for one rep, extras dropped on connect. Orum, Nooks and CloudTalk sell this
- Predictive: several lines per rep on a live forecast. The only mode that dials ahead of availability
- Only parallel and predictive can connect a real person to nobody, which is where the legal cap bites
Are power dialers legal, and how do they differ from predictive dialers on risk?
Power dialers are legal in the United States, and they sit in a lower risk class than predictive dialers for a structural reason rather than a regulatory favour. Because the dialer never places more calls than it has waiting reps, there is no forecast to overshoot and nobody answers a call with nothing behind it.
That matters because the rule most people worry about is aimed exactly at that failure. Under the FTC Telemarketing Sales Rule at 16 CFR 310.4(b)(1)(iv), a call is abandoned when a person answers and no sales representative is connected within two seconds of their completed greeting. The safe harbor at 310.4(b)(4) then caps abandonment at no more than three percent of all calls answered by a person, measured over a single campaign of under 30 days or separately over each successive 30-day period, and adds three more conditions: ring for at least fifteen seconds or four rings, play a recorded message giving the seller name and telephone number whenever no rep is available, and retain records proving all of it. A one-call-per-rep dialer does not produce the event that cap counts, so in normal operation that whole apparatus is not what will catch you. The second common worry is the TCPA autodialer definition, and there the Supreme Court in Facebook v. Duguid in 2021 read an automatic telephone dialing system as equipment using a random or sequential number generator to store or produce numbers. A power dialer working a stored list of specific, known numbers generally falls outside that, which removes one theory of liability and only one.
Everything else still applies, and the parts that actually catch power dialing teams are unglamorous. Section 310.5 of the Telemarketing Sales Rule requires five years of records including the caller ID transmitted and proof of authorization to use it, the script, and the disposition of every call. Section 310.4(c) restricts residential calls to between 8:00 a.m. and 9:00 p.m. local time where the called person is, not where your office is. Do Not Call scrubbing is unaffected by dialing mode. And the requirement most likely to be out of date in your process is the FCC revocation rule at 47 CFR 64.1200(a)(10), in force since April 11, 2025: a consumer may revoke consent by any reasonable method, you may not designate an exclusive means of doing so, and every revocation must be honored within a reasonable time not to exceed ten business days from receipt. The broader revoke-all portion, under which one revocation stops that caller contacting the person about unrelated matters too, has been delayed by FCC order of January 6, 2026 to January 31, 2027. On penalties, the FTC inflation-adjusted table at 16 CFR 1.98 sets the maximum civil penalty for a rule violation under Section 5(m)(1)(A) at $53,088, which we confirmed against the August 6, 2026 issue of the eCFR, and each call can be charged separately. The full walk-through is in are power dialers illegal, the list obligations are in Do Not Call list rules for businesses, and the AI-specific position is on TCPA compliant AI calling.
- One call per rep means the dialer cannot produce an abandoned call, which is what the FTC 3% cap counts
- Abandoned is defined at 310.4(b)(1)(iv): no rep connected within two seconds of the completed greeting
- Facebook v. Duguid (2021): an autodialer uses a random or sequential number generator. A stored list usually is not one
- That removes one theory of TCPA liability and nothing else. Consent, DNC and state law are untouched
- Calling window is 8:00 a.m. to 9:00 p.m. in the recipient time zone, per 310.4(c)
- Records: five years under 310.5, including caller ID transmitted, authorization proof, script and disposition
- Revocation, in force since April 11, 2025: any reasonable method, no exclusive means, honored within ten business days
- The revoke-all portion of 47 CFR 64.1200(a)(10) was delayed by FCC order of January 6, 2026 to January 31, 2027
- Penalty $53,088 per violation under 16 CFR 1.98, confirmed against the August 6, 2026 eCFR issue
Do you still need a power dialer if an AI agent makes the calls?
A power dialer exists to stop an expensive human from listening to ring tones. Every feature in the category, from voicemail drop to auto-advance, is a way of returning seconds to a person whose time you are paying for by the hour.
If the AI agent holds the conversation itself, that scarcity is gone and the shape of the purchase changes. There is no rep to feed, so there is no dialing mode to choose, no lines-per-rep ratio to set, and no add-on to buy on top of a seat. Capacity becomes a number you configure rather than a headcount you hire and a licence floor you clear. It also sidesteps the pricing structures in the table above: no $119 team add-on to unlock dialing, no 25 licence minimum, no one-time onboarding fee measured in thousands. What it does not do is change your obligations. Do Not Call scrubbing, the 8:00 a.m. to 9:00 p.m. window in the recipient time zone, consent, the ten business day revocation deadline, state registration and five-year record retention all sit with you as the seller regardless of what places the call, and the FCC confirmed in February 2024 that AI-generated voices in calls fall under the TCPA.
The honest trade is capability, not compliance, and it runs in both directions. A skilled rep on a preview dialer working a researched, named account will out-perform any scripted qualification on a complex enterprise deal where the first conversation is effectively the sale. Buy seats for that, and pace them gently. A power dialer earns its keep where you have good reps, a large list and conversations that genuinely need a human. An AI agent earns its keep where the list is large, the qualifying questions are fixed and the bottleneck is simply that nobody can make enough calls. That is the comparison worth running before you sign anything with a licence minimum attached. We publish our pricing in full for exactly that reason: $499 a month for one AI SDR seat, $1,490 for three and $3,900 for ten, with connected minutes from $0.12. The detail is on AI dialer, AI cold calling software and best AI cold calling software. If you would rather rent people than software, what eight agencies actually charge is on cold calling services, and the head-to-head against the two best-known power dialers is on the PhoneBurner alternative page and the Kixie alternative page.
- A power dialer buys back seconds from a paid human. Remove the human and the feature has no job
- No lines-per-rep ratio, no dialer add-on, no licence floor and no onboarding fee to clear
- Capacity is a setting rather than a headcount, so it does not step in 25 licence increments
- It removes none of your obligations. DNC, calling hours, consent, revocation and records still apply
- FCC, February 2024: AI-generated voices in calls fall under the TCPA
- A rep on a preview dialer still wins on complex, researched, consultative enterprise deals
- Our pricing is published in full: $499, $1,490 and $3,900 a month, minutes from $0.12
Why ColdCalls.ai
One AI SDR that runs the whole outbound job
Not a dialer, not a script tool, and not an offshore call center. Dial, disclose, qualify, handle objections and book meetings in one place, with compliance built in.
Calls every lead
The AI voice agent works your whole list, discloses it is an AI on every call, qualifies the prospect and handles objections, so no good lead goes uncalled.
Stays compliant
Real-time DNC scrubbing, TCPA and consent-aware calling, and configurable calling hours mean every call goes out inside the rules, automatically.
Books the meeting
Qualified prospects get booked straight into your calendar and synced to your CRM, so your reps walk into meetings instead of dialing all day.
Good questions
Questions about power dialer software
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